Journal
Notes on making templates: what broke, what I cut, and why.
- 2026
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Oct 6, 2026
1 min
How a template gets tested before I sell it
Every template I sell goes through the same three tests, and none of them are about how it looks. The first test is the…
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Sep 27, 2026
1 min
Why I stopped using gradients
For about two years every cover I made had a gradient on it. Purple to pink, usually. It looked fine in isolation and forgettable…
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Sep 18, 2026
1 min
What the license actually lets you do
Licenses are written to protect the seller and read like it. Here is the plain version of mine. **Personal.** You can use a template…
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Sep 9, 2026
1 min
A changelog is a promise
I keep a changelog for every template, and it's not for me. It's for the person who is deciding whether to trust me with…
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Aug 31, 2026
1 min
Teardown: a client site that was doing too much
A studio hired me for two weeks to slow down and then speed up a marketing site. The brief was performance. The actual problem…
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Aug 22, 2026
1 min
The tools I actually use
I get asked about my setup often enough that writing it down saves us both time. This is everything, not a curated list of…
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Jun 5, 2026
1 min
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